Lesson 1
P Of Passion: Start Your 1-Page Marketing Plan With Your Why
Compared to traditional marketing that always starts with the client avatar, we’ll start with the foundational P of Passion in Humane Marketing and explore your deep WHY, align with sustainable goals, embrace enthusiasm over intensity and ambition, and commit to integrity. This sets the tone for authentic & humane marketing rooted in your personal values and purpose.
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Lesson 2
P Of Personal Power: Aligning Your Authentic Self With Your Marketing Strategy
In this lesson, you'll uncover your Personal Power and align your authentic self with your marketing strategy. By exploring your unique traits, values, and stories, you'll learn to create genuine connections with your clients. This journey helps you stay true to yourself and resonate deeply with your audience.
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Lesson 3
P Of People: Connecting With Your Ideal Clients
In this lesson, you dive into the 3rd P of your 1-Page Humane Marketing Plan: People. You’ll learn to connect with your ideal clients by aligning with their values and resonating on a deeper level. Through personal reflection and understanding, you'll attract clients who truly get you, creating authentic and meaningful connections in your business.
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Lesson 4
P Of Product: Crafting Authentic Offerings
Today, you'll dive into the 4th P: Product. You'll learn how to create offerings that align with your values, resonate with your ideal clients, and stand out authentically. This lesson guides you in crafting products or services that are compelling, unique, and rooted in your personal story and passion.
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Lesson 5
P Of Pricing: Setting Fair Prices With Heart
In this lesson, you'll dive into the vulnerable topic of Pricing. We'll explore how to set fair prices that reflect your value, align with your values, and create win-win-win situations for you, your clients, and the world. You'll address emotional money stories, learn to price confidently, and ensure your offerings resonate with integrity and generosity.
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Lesson 6
P Of Promotion: Communicate Your Message With Joy And Purpose
Discover how to authentically communicate your message without the anxiety of traditional selling. Learn to educate, share your worldview, and engage with enthusiasm. We'll focus on aligning your communication efforts with your values and choosing platforms that amplify your authentic voice. Embrace a 'less is more' approach to reach your ideal clients effectively and joyfully.
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Lesson 7
P Of Partnership: Amplifying Impact For Your Conscious Business
In this final lesson, we embark on Partnership, a vital aspect of your Humane Marketing journey. Discover how to cultivate collaborations that honor your values and amplify your impact. Learn to trust your instincts in forging meaningful alliances that foster growth and community.
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