Ah,
You're devastated that your master plan didn't work?
How terribly unique.
You're not the first person to get punched in the face by the market.
You won't be the last.
Stop acting like the business god has personally forsaken you.
The market doesn't care about your feelings.
It cares about value.
If you aren't providing it,
The market isn't wrong.
You are.
Now stop crying and let's look at the numbers.
Close your eyes.
Drop the I.
The I who is a failure.
The I who is a CEO.
The I who is broke.
They're all just labels.
There is just the business,
The problem,
And the potential solution.
That's it.
You are the space where the ideas are happening.
John Simmond,
The founder of Aussie Home Loans,
Lost everything,
Got slapped by a bank and then decided to build an empire.
Because he was too stubborn to give up.
You're sitting there in a slump because you think the first wall you hit is the end of the road.
It's not.
It's just a suggestion to change course.
You're not failing,
You are refining.
In Buddhism,
They say impermanence is the only constant.
Your business model is impermanent.
Your customers' needs are impermanent.
Stop trying to build a monument to your own ego.
And start building a service that actually helps people.
If the current model is sinking,
Let it go.
It's just debris.
Why are you competing in a red ocean full of sharks fighting over the same scraps?
That's just a race to the bottom.
Get out of the water.
Look for the blue ocean.
Look for the gap in the market that nobody else is bothered to fill.
Because they're too busy trying to be correct.
Your greatest innovation won't come from your ego.
It will come from your empathy.
Who is hurting?
And how can you help them?
Every time the panic hits,
Run the filter.
1.
Is this a problem for the user?
Or just a problem for my profit margin.
Too.
Am I trying to be innovative?
Or am I just trying to be safe?
3.
If I strip away everything I think I know about this industry,
What's actually left to solve?
Stop prototyping perfection and start prototyping utility.
Fail fast,
Fail cheap and keep moving.
I'm finished.
You're not a failure.
You're a laboratory.
He's been given the gift of an empty slate.
Stop trying to tape your old,
Broken ideas back together.
And start building something that actually matters.
You've got the resilience,
You've got the insight.
And you're perfect exactly as you are.
Even when you're currently in the middle of a glorious train wreck.
Now,
Stop thinking about it and go solve the bloody problem.
The world is waiting.
And it doesn't care how perfect you are.
It cares if you can help.
